You must be in the right frame of mind — not necessarily your right mind, but the right frame of mind — to send one of Andrew Shaffer's Christmas card creations.
And you absolutely, positively, must be prepared for a jolt if you're on the receiving end, expecting another one of those, "Have a Blessed Holiday Season" cards.
Maybe you'd get the one with the photograph of the beleaguered farmers above the words, "The farmers agreed: This year's dirt harvest was indeed bountiful." Open the card and inside it reads, "Have a Great Depression and a Hungry New Year!
Got the idea?
Shaffer, a Cedar Rapids native and graduate of the University of Iowa Henry B. Tippe College of Business, is looking to the dark side on the Christmas cards he has designed for this holiday season.
Or, more accurately, he is looking to the absurdity of the relentlessly bleak talk about how we're facing another Great Depression.
"Unemployment isn't 30 percent," he said. "There aren't long lines at soup kitchens. These cards show what it was really like in the 1930s and that we're not even close to it."