What people are saying about Order of St. Nick cards:

"Un-American." - Stephen Colbert, Comedy Central's The Colbert Report


Thursday
Feb262009

Marketing the Great Depression

Order of St. Nick owner Andrew Shaffer was featured in a recent Adweek story on "Depression Chic" by Robert Klara.


Don't look now, but the Great Depression has suddenly become the hottest thing in marketing

Andrew Shaffer had a problem on his hands. The Order of St. Nick, the irreverent-greeting-card company that the former office manager runs out of his Iowa City home, was gearing up for Valentine's Day -- a bread-and-butter occasion in the card business. But few things can kill a romantic evening like a limp GDP. If your beau just lost his job, chances are you're not getting two dozen long stems and a box of Godivas this year.

So when Shaffer sat down to write his cards, he scoured for a theme that was right for the times-memorable, romantic yet realistic.

He found it all in the Depression.

Yes, that Depression -- the "great" one, with breadlines, shantytowns, work-relief programs and all the rest of it. One card shows a Dust Bowl farmer and his wife cooking a pot of slop in an open kettle. Its caption reads: "William took Martha out to eat for Valentine's Day." Another shows a bunch of down-and-out guys in fedoras loitering outside of an automat. "Box of chocolates?" exhorts the caption. "She'll be lucky to get a box of rocks from me this year."

Read the rest of the article online here!

Monday
Feb022009

Can't Afford a Valentine's Day Card This Year?

Don't panic! Right-click on the image below to save it to your desktop. You can print it out or e-mail it as an attachment to your Valentine--it's totally FREE!


More Great Depression-themed Valentine's Day cards available in the online Cafepress store.

Wednesday
Dec312008

Friedrich Nietzsche: Doctor of Love


Friedrich Nietzsche, the 19th century philosopher, was perhaps the most pessimistic human being to ever have lived.

This is a guy who said things like, "Ah, women. They make the highs higher and the lows more frequent."

Other downer quotes include:

- "The demand to be loved is the greatest of all arrogant presumptions."

- "A pair of powerful spectacles has sometimes sufficed to cure a person in love."

- "The separation between us is thereby decided in really the most absurd way."

- "Love is a state in which a man sees things most decidedly as they are not."

See more Nietzsche quotes on Valentine's Day cards at: http://www.cafepress.com/orderofstnick/6341614.